Narrating the trailer, West Pak’s Senior Vice President of Sales & Marketing Doug Meyer talks about how the time is intrinsically “ripe” for customers and the industry to hone in on the endless avo-opportunities the avocado brings. 

 

“What we’ve come to recognize is that the avocado has created a culture of success, happiness, and opportunity for each of our customers and industry affiliates,” said Meyer. “Avocado consumption in the U.S. and globally is increasing significantly year over year, and so is the love affair that consumers have with this amazing super fruit. To shed light on this domino-like global avocado phenomenon, we’re excited to kick off our 2020 video campaign.”